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The web page halo-harpin.com states the following, "Is the first product of an entirely new class of plant growth additives utilising the Harpin Alpha Beta protein, a powerful new plant technology." We saw that the website said " Both laboratory and field studies have shown that HALO." It also said " Treated plants exhibit accelerated growth, earlier flowering and earlyincreased fruit sets. These observed effects on growth and development will lead to a stronger, healthier plant, that is less susceptible to disease with increased yields and a shortened time to harvest." The header had halo as the highest ranking optimized keyword. This keyword is followed by harpin, foliar feed, and photosynthesis which isn't as urgent as halo. The other words halo-harpin.com used was plant. boost is included but could not be viewed by search crawlers.